The PSA plant in Kenitra, the first African plant of the French PSA group, is a vehicle production site located near the city of Kenitra in Morocco, in the free zone called Atlantic Free Zone.

Benefiting from a more global transformative framework, the PSA project has allowed the realization of a plant with a production capacity of 100,000 cars and 100,000 engines in 2020 to increase its capacity to 200,000 in 2023, after the launch of construction work on the second phase of the project.

The vehicles produced on the platform CMP (Common Modular Platform) of the site are models of the B and C segments.